TravelAnalytica

CRUISE, TRAVEL & TOURISM

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The travel business is complicated. Invest in a good compass.

We help operators, retail travel sellers, investors, and industry partners gain insights, develop effective strategies, and optimize revenue performance.

Serving

LEISURE TRAVEL OPERATORS

Cruise Lines
Tour Operators
Adventure Operators
Lodging
Transportation
Events & Attractions

TRAVEL RETAILERS
TRAVEL DESTINATIONS
INVESTORS & START-UPS
RESEARCH & CONSULTING FIRMS
MEDIA
MARKETING AGENCIES
INDUSTRY PARTNERS

Articles & Infographics

Angle of AscentA five-year capacity framework for sixteen leading cruise brands — Angle of Ascent
A five-year capacity framework for sixteen leading cruise brands

Scanning the HorizonA study in contrasts: newbuilds vs. aging ships 2022-2026 (Apr 2021) — Scanning the Horizon
A study in contrasts: newbuilds vs. aging ships 2022-2026 (Apr 2021)

A Peek Behind the CurtainCan an airline loyalty program really be worth $23 billion? — A Peek Behind the Curtain
Can an airline loyalty program really be worth $23 billion?

ArmageddonThe cruise industry in the wake of COVID-19 (Aug 2020) — Armageddon
The cruise industry in the wake of COVID-19 (Aug 2020)

Taking InventoryHow major cruise brands have configured their fleets for recovery. (Apr 2021) — Taking Inventory
How major cruise brands have configured their fleets for recovery. (Apr 2021)

The Owl and the PigeonThe importance of perspective — The Owl and the Pigeon
The importance of perspective

The Great Cruise Ship BazaarA behind the scenes look at ships delivered, bought, sold and scrapped in 2020-2021 (Mar 2021) — The Great Cruise Ship Bazaar
A behind the scenes look at ships delivered, bought, sold and scrapped in 2020-2021 (Updated Oct 2021)

Joe’s Ten Principles for Data-Driven Success — Joe’s Ten Principles for Data-Driven Success

Remembering A.K. LantermanTen formative years with the legendary Holland America Line boss — Remembering A.K. Lanterman
Ten formative years with the legendary Holland America Line boss

Out of HibernationHow much capacity was jettisoned by the world’s ten largest cruise brands in 2020-2021? (Mar 2021) — Out of Hibernation
How much capacity was jettisoned by the world’s ten largest cruise brands in 2020-2021? (Mar 2021)

Commercial Strategy & Performance

Revenue Optimization for Leisure Travel OperatorsFour tasks that matter most — Revenue Optimization for Leisure Travel Operators
Four tasks that matter most

Focus, Discipline & AccountabilityBuilding a bulletproof commercial management system — Focus, Discipline & Accountability
Building a bulletproof commercial management system

The Elements of Revenue Management — The Elements of Revenue Management

The Elements of Revenue Dilution — The Elements of Revenue Dilution

Finding True NorthThe importance of strategy & planning — Finding True North
The importance of strategy & planning

The Elements of Marketing — The Elements of Marketing

The Full Circle JourneyAdding value before and after the trip — The Full Circle Journey
Adding value before and after the trip

Heaps of PyriteAnalytics in the leisure travel business — Heaps of Pyrite
Analytics in the leisure travel business

Brand Architecture

Consonance & dissonance

The Elements of Sales & Distribution — The Elements of Sales & Distribution

Complexity, Seams & SilosThe importance of alignment & synchronization — Complexity, Seams & Silos
The importance of alignment & synchronization

Integrated MarketingOne size fits one — Integrated Marketing
One size fits one

An Analytical Approach to Trade Distribution — An Analytical Approach to Trade Distribution